Recent Posts
Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]
Posters are a very attractive way of advertising. They contain a lot of relevant information, its graphic design are intended to attract customers. How did they get their popularity? The first posters appeared already in pre-Christian times. In the old days they were used to forward legal information, the provisions of the then rulers, prohibition [...]
The word “calendar”comes from the Latin Calendarium (Debt Paper), which is linked to the interest paid to the old days. The calendar was used by the people defining the era. They wanted to look back in years, months, divided by the determination of the lengths of months and days. Today, calendars are used for the [...]
