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To develop and grow, every single company must advertise itself. The way to advertise inexpensively is definitely the street marketing The street marketing seeks to combine power (number of exposed contacts) and impact in terms of image and memory. It allows direct contact with customers. During this operation marketing, flyers and leaflets play a powerful [...]
Black text should always be composed entirely of black ink (100K). When planning your project done on the CMYK. Otherwise, your text will be printed with 4 colors that overlap one on another. If you save the text in 4 colors you may end up with blurry text. More text is smaller, it will be [...]
When creating a project leaflets, brochures and posters we have to remember the very important principles. One of them is a TAC limit (stands for Total Area Coverage). What exactly does that mean? TAC Limit is nothing more than the total percentage of components of the CMYK color (CMYK simplest terms is a color model [...]
