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Almost every company decides to use leaflets for advertising purposes. Distribution is so widespread that we can find a flyer behind the car’s windscreen, in the mailbox, and get it into your hand walking through the streets of each city. Flyers are so inexpensive type of advertising that, in most cases, we go for them [...]
The first impression is done only once. Well-prepared visual identity is the crucial element that builds a positive image. It is also consistent, in line with the mission of the company, distinguishing it from other companies, an ideal communication tool, it also helps to build a good reputation. A professional design studio – will always [...]
Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]
