Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]

Business Stationery is still very popular although people exchange far less letters than they used in the past. Great letterheads printed on a white offset paper 80gsm, 80gsm or even 100gsm will help you to create an unique image. Headed paper does not have to be associated with huge companies only. It does not cost [...]

Brochures or magazines are simply folded leaflets that are stitched (or glued) together. They are perfect tool of promotion especially when you have a great variety of products in your offer. Believe or not you will still find customers who prefer to have a paper made brochure with holiday-offers rather than visit your website. Brochures [...]