Presentation Folders are very popular among the companies that are visited by their customers. Presentation Folders have been invented to carry loose papers and documents usually in A4 size. Presentation Folders are printed single or double sided on a thick, usually carton like paper. It is not only a great tool that will help you [...]

Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]

The effectiveness of advertising leaflets: The main factor which affects the conversion leaflet > customer. Effective market research must be made before the distribution of leaflets. What is so characteristic in handing out leaflets? It is a tedious job that requires a lot of patience. On a scale of a person who distributes he or she [...]