Books - cover: 350gsm matt + matt laminated + spot uv - pages: 170gsm silk

Brochures are one of the most popular form of advertising especially for large companies. The term was coined in the 18th Century which was an equivalent of a French word, borrowed from brochure. The brochures were used to monitor the events in politics, economy or in the cultural life of a community. As a client [...]

Sometimes the customer receives his or her flyers with color that is different to the one they prepared artwork. The printing company printed their projects according to the colors that were chosen. So why is the difference? The draft ought to be printed on your printer before the print job is done to make sure [...]

Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]