Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]

Do you wish to surprise your friends or send something to your customers? It’s that easy! Create a unique postcard. If you have a good idea, you can create a postcard, even at home. It may also be a good idea to ask for help a professional graphics studio. Although it’s more expensive option is [...]

Calendars are present in almost every house and definitely in every company. We cannot imagine an office without a calendar haging on the wall or at least a small one on a desk. There are different types of calendars: photo wall calendars, desk calendars, poster calendars, wallet calendars. Calendars can be saddle stitched or bounded [...]